Japan Envy: Sailor Moon Tortilla Chips

I’ve said it time and time again, but I absolutely adore collaborative Japanese food campaigns! There’s nothing better than a good themed café, and I’ll happily admit that putting one of my favorite characters on any sort of food packaging will increase my willingness to buy said food a hundredfold. It’s no wonder, then, that I’m totally thrilled by this new Sailor Moon Crystal tortilla chip campaign… and its hilarious promotional artwork! 

I love that rather leaving the scouts in their every day attire for the above illustration, chip company Koikeya decided to amp up the camp by having the inner scouts getting ready to gorge on bowls full of tortilla chips while in their sailor uniforms. Makes total sense!

Unfortunately, there’s nothing Sailor Moon-y about these chips aside from their packaging, but that certainly won’t stop me from lamenting that Sailor Moon tortilla chips aren’t something I can buy at my local grocery store. The above avocado cream cheese flavor is one of three in the Sailor Moon Crystal collaboration, along with Bagnacauda anchovy and garlic and Balsamico grilled pork.

Each flavor will come in one of six package designs featuring the five inner scouts and Tuxedo Mask. In addition to the cute packaging, Koikeya is offering special wallpapers for mobile phones with each chip bag purchase:

Click the image for a close-up of these cute designs!

On one hand, I’m a little sad they aren’t offering these as stickers, but on the other, exclusive wallpapers are a great alternative to additional clutter around my house, so I’ll take it! I really like the checkered effect on their clothes!

Luckily for folks like me outside of Japan, Jlist is already taking preorders for all three flavors. While the package design they send out will be at random, they say they will try not to send duplicates if you want to order more than one. Of course, it’s only natural that I’ve already preordered one of each for myself! I can’t wait to see what designs I get…

About Anne

Also known as apricotsushi. Anne can be written with the kanji for apricot (杏), and sushi was the most quintessentially Japanese thing I could think of when I was 13, resulting in my goofy, albeit memorable, nickname.

6 thoughts on “Japan Envy: Sailor Moon Tortilla Chips”

  1. I can see it for the novelty of the idea but I find that all the chips I tasted from Japan are just wrong 🙁

    Seriously Japan, make better tortilla chips dammit!

  2. When it comes to snacks, I’m all about the novelty! Haha.

    Come to think of it, though, I don’t know that I’ve ever had Japanese tortilla chips…

  3. I barely ever eaten chips but when I do its tortilla chips with some guac. But nearly every store bought tastes wrong.

  4. Haha snacking is very serious!! I always make my own guac :3 I will definitely report back about how these chips taste (probably with an Apricotsushi Samples vid!)

  6. Hmm I think they only officially started going on sale on the 21st! Good to know the chips are tasty though 😉

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